Doughp, the edible and bakeable cookie dough brand, has expanded its brick-and-mortar distribution to include select Walmart stores in California and Nevada. The stores will offer Doughp’s best-selling flavors of Doughp Drops cookie dough bites, including Ride or Die (chocolate chip), Cookie Monsta (cookies and cream), Fairy Dust (rainbow sprinkles), and the Mixed Bag which includes both Cookie Monsta and Ride or Die. Doughp drops are perfect for snacking on the go or popping onto a baking sheet to make 28 fresh mini cookies.
Cookie dough lovers can now find Doughp Drops in Walmart’s frozen dessert section, $6.95 for a 10 ounce bag of Doughp Drops.
“Doughp fans are always asking where they can find us locally,” said Kelsey Moreira, Doughp founder and CEO. “With Walmart’s incredible reach across America, they are helping us make the world a little sweeter, one bite at a time.”
Doughp is an authentic cookie dough recipe that, with more than 5000 5-star reviews, customers can’t seem to get enough of it! The recipe was developed five years ago by the brand’s founder, Kelsey Moreira, and hasn’t changed since! With heat-treated flour and no raw eggs, Doughp can be safely enjoyed raw or baked.
As part of Doughp’s retail expansion strategy, the brand is launching at Walmart with its most popular flavors and hopes to include other flavors and product lines in the future.
About Doughp
Doughp, the edible and bakeable cookie dough, is a mission-led company, making the world a little sweeter, one spoonful of dough at a time. Doughp’s founder and fearless leader, Kelsey Moreira, discovered baking in the early days of her sobriety, and in 2017 she ditched her 10-year career in the tech industry to turn her passion for baking into a business. From there, Doughp propelled forward to become a multimillion-dollar company, airing on ABC's “Shark Tank” and expanding to a nationwide business, serving hundreds of thousands of happy spoon-lickers across the country. In its first four years, Doughp experienced monumental growth with revenue increasing on average 219% year over year. In 2020, the company more than doubled its annual revenue after permanently closing its storefronts and pivoting entirely to online due to the pandemic. Kelsey was selected as a Forbes 30 under 30, and in 2021, Doughp was named an INC 5000 company ranking as number 247th and recognized as one of the fastest growing companies in the U.S. With more than 4,500 five-star reviews, you know this dough is delicious. Pretty sweet, huh? Best of all, Doughp continues to make the world a little bit sweeter by donating a portion of sales to nonprofits and raising awareness around mental health and addiction recovery through its #Doughp4Hope initiative. In 2021, Doughp was named a Recovery Friendly Workplace by the Foundation for Recovery.
