Meatable, the innovative food tech company on a mission to deliver cultivated meat at scale, has successfully hosted the first-ever legally approved cultivated meat tasting in the European Union. This landmark event is a groundbreaking milestone for the industry, as Meatable continues to blaze the trail for cultivated meat tasting approvals across the continent and globally on a fast track to commercialization.
Tastings are essential to gain valuable feedback to inform product optimization on the road to regulatory approval and commercialization. Following approval from the independent Expert Committee sanctioned by the Dutch government on its dossier including extensive product safety data, Meatable welcomed a number of guests to its new headquarters in Leiden, the Netherlands, to enjoy its delicious cultivated pork sausages. Among those who participated in the tasting were Michelin starred chef Ron Blaauw, Constantijn van Oranje, Prince of the Netherlands and Special Envoy, Techleap; and entrepreneur Ira van Eelen, whose father Willem van Eelen is considered the founder of cultivated meat.
“We are incredibly proud to hold the first official cultivated meat tasting in the European Union, marking a landmark moment for Meatable and our industry. At Meatable, we have been working tirelessly over the last five years to develop a delicious product that looks like, tastes like and has the same texture and flavor profile as farm raised meat,” said Krijn de Nood, founder and CEO of Meatable. “We now have the opportunity to verify those findings and further optimize our product before mass market entry. I want to thank our guests for supporting the product and contributing to our mission to satisfy the world’s appetite for real meat without harming people, animals or the planet. We look forward to hosting many more tastings in the future as we work towards regulatory approval and global commercialization.”
Since launching in 2018, Meatable has been executing on its mission to create delicious and environmentally-conscious cultivated meat products affordably and at scale, utilizing the fastest production process in the industry. Using its proprietary Opti-OX technology, Meatable takes one cell from a pig and turns it into a cultivated sausage in only four days, 60 times faster than the time it takes to rear a pig for pork on a traditional farm. By reducing cell differentiation time, the company can produce high-quality cultivated meat at a significantly reduced cost. In comparison to its previous production time of eight days, Meatable’s process now requires half as many bioreactors at scale, cutting CAPEX costs and enabling a more efficient use of production space.
This year, the company plans to launch its first products in Singapore, where it has held multiple product tastings following approval to do so from the Singapore Food Agency (SFA). Pending approval from the SFA to sell its products, Meatable’s products will be available in selected restaurants. The company is also focused on gearing up for its entrance into the U.S., aiming for 2025, pending regulatory approvals.
Meatable is currently approved to hold tastings in the Netherlands and Singapore and has hosted tastings in both countries to date.
About Meatable
Based in the Netherlands, Meatable is an innovative food technology company, aiming to deliver, at scale, cultivated meat that looks like, tastes like, and has the nutritional profile of traditional meat because it is real meat. Meatable’s goal is to satisfy the world’s appetite for meat without harming people, animals or the planet. Its process centers around the use of pluripotent stem cells with patented Opti-OX technology, which enables cells to multiply and differentiate into mature muscle and fat cells – the key ingredients for real, tasty meat. This breakthrough technology allows cells to be differentiated in only 4 days, the fastest process in the world, and enables Meatable to produce meat rapidly, sustainably and cost-effectively.