Gifford’s Partners with Red Sox for Cookie Curveball Ice Cream

Gifford’s Ice Cream and the Boston Red Sox recently launched Cookie Curveball, a Red Sox-branded, baseball-themed flavor rolling out across New England. Courtesy Gifford’s HomeMaine Ice Cream.
The Boston Red Sox and Gifford’s HomeMaine Ice Cream of Skowhegan, Maine, recently launched a Red Sox-branded, baseball-themed flavor, which is available across the entire New England region. The two partners began the second year of a multiyear partnership with the introduction of a custom, new ice cream flavor – Cookie Curveball – made by Gifford’s and dedicated to the loyal fan base of the Boston Red Sox. The new flavor is described as “a one-of-a-kind flavor that Sox fans are sure to love. Crafted with deliciously rich coffee ice cream, it features pieces of cream-filled chocolate cookies and chocolate chips for an indulgent twist.” Gifford’s developed the flavor as a special tribute to its favorite Major League Baseball team.
“We’re proud to continue our partnership with Gifford’s HomeMaine Ice Cream and introduce a new, Red Sox-themed flavor for our fans,” said Red Sox chief marketing and partnerships officer Troup Parkinson. “Gifford’s is a family-owned New England brand with a long history of quality and craftsmanship, making them a great partner for us. Cookie Curveball is a unique and indulgent flavor, and we’re excited for Red Sox fans across the region to enjoy it.”
“We’re thrilled to announce this partnership with the Boston Red Sox,” said Lindsay Skilling, CEO of Gifford’s Ice Cream. “As a lifelong baseball fan, this collaboration is truly a dream come true. Working with the Red Sox organization to create a new ice cream flavor for their incredible fans has been such an exciting journey. In New England, ice cream is more than just a treat — it’s a way of life, much like our love for sports and baseball. So we thought, why not have a little fun and throw our own curveball by launching this new, Red Sox-themed flavor, even while it’s still cold outside?”
Since early March, Cookie Curveball has been available for fans at major grocery store chains, including Hannaford and Shaw’s, as well as independent retailers throughout New England.
About Gifford’s HomeMaine Ice Cream
Gifford’s HomeMaine Ice Cream is a fifth-generation, family-owned company that still makes ice cream the old-fashioned way – from scratch with fresh milk and cream from local dairy farms. Gifford’s uses antique Cherry Burrell freezers to slow-churn the most delicious, creamy ice cream possible. The company makes ice cream in New England for New England. The company has earned numerous international and national “First Place” and “World’s Best” awards for its premium ice cream, frozen yogurt and sherbet. Gifford’s is also the official ice cream of the New England Patriots, Boston Bruins and Portland Sea Dogs. As New England’s ice cream, the company sells its products throughout New England and has three family-owned ice cream stands in Maine.
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!