Any way you slice it, Sara Lee delivers classic desserts designed with personal snacking in mind.




Any way you slice it, Sara Lee Corp. delivers the classic desserts designed with personal snacking in mind.

The Downers Grove, Ill., company introducedSara LeePound Cake Slices, available in Original and Double Chocolate flavors. Each single-serve, pre-cut pound cake slice is portioned and individually packaged to ensure freshness and rich flavor for personal desserts or on-the-go snacking.

With no cutting required, the slices are ready to eat immediately, or can be thawed in the refrigerator or heated in a microwave for approximately 5-10 seconds.

“As people’s lives have gotten busier, on-the-go and conveniently-portioned snacking options have gained popularity,” says Kanika White, senior brand manager, Sara Lee Sweet Goods. “It’s important we understand what people want when it comes to snacking, while not compromising the great taste and homemade quality people expect and love about ourSara Leepound cakes. The new Sara Lee Pound Cake Slices give people the best of both worlds-the ability to snack simply wherever they please, any time of the day.”

They are available nationwide with a suggested retail price of $3.99 per box, which contains six individually wrapped slices.