AdvantaPure, the Southampton, Pa.-based division of NewAge Industries, producer of sanitary tubing and hoses for the food and beverage industries, is sporting a new website.

The site, www.advantapure.com, features a clean and streamlined look in a logical, straightforward format.

The redesigned, fully-searchable site features detailed product information, photographs and illustrations; literature requests and download options for PDF files; validation package requests; a worldwide distributor lookup with contact information; upcoming tradeshow appearances; and new product announcements.

Other new features include the company’s history and profile, employment opportunities and an expanded hose identification section. The custom product pages options now include information on manifold assembly and gamma irradiation, and descriptive pages outline product performance information, key features, applications, sizes and photographs. The site also includes AdvantaPure’s Guiding Principles, criteria followed by every team member and used to conduct daily business.