"Consumers are looking for simple food products that meet the dietary needs of the whole family, especially foods that are less processed, more natural, contain real ingredients and are great tasting," says Rita Weigel, director of marketing. "Our new Simply Free deli meat line meets these needs. The sliced meats, wieners, meat snacks, sausage, ham and smoked breakfast ham are free of gluten and all other major food allergens, and have the taste everyone can enjoy."
The nitrite-free line is available in grocery stores nationwide.