RPC Superfos’s SuperLock pot provides the ideal solution for enabling a new berry and fruit purée to stay fresher longer.

Swedish fruit and berry processor Finnerödja produces a range of organic juices, fresh and frozen berries and its most recent new product, Bara Bär (Simply Berries), which comprises berries, stewed apples and nothing else. Available in Sea Buckthorn & Mango, Blueberries and Raspberries varieties, this berry puree is packed directly into the SuperLock pot for convenience and enhanced shelf life.

As a completely new product on the Swedish market, the packaging had to live up to the standard and send a clear signal about originality. Following a recommendation from the filler Trensums, Finnerödja turned to SuperLock.

“To us, the SuperLock pot with oxygen barrier protection appeared to be the obvious choice,” says Frida Engström, sales representative. “We had a unique, new product to sell, so the packaging solution had to match this profile. The click-on screw lid pleases our customers. The easy opening and re-closure is ideal for people who quickly want to boost a yogurt, make some porridge tastier or twist a smoothie with healthy berry purée.”

The injection-molded polypropylene SuperLock pack with barrier protection offers extremely low oxygen transmission rates, which means it can stay on the shelf under ambient temperatures for up to two years.