Jack Daniel's Tennessee Honey, Louisville, Ky., announced a partnership with Completely Fresh Foods, Vernon, Calif., on a selection of ready-to-eat barbeque meat entrées.
The initial roll-out of ready-to-eat offerings features a variety of honey barbeque options, including pulled pork and chicken, beef brisket, ribs and chicken and beef strips, all prepared with the special flavoring of Jack Daniel's Tennessee Honey whiskey.
"Given the success of the traditional Jack Daniel's offerings, and the growing interest of Jack Daniel's Tennessee Honey as a cooking ingredient, this expansion makes perfect sense," says Casey Nelson, brand director of Jack Daniel's Tennessee Honey. "There's always been a known connection between whiskey and barbeque, and Jack Daniel's Tennessee Honey brings in flavors of maple, brown sugar, honey and pecan, making it an ideal complement. This collaboration offers convenient and great tasting entrées for barbeque lovers."
Jack Daniel's Tennessee Honey ready-to-eat meat entrées are currently available at Walmart stores nationwide, with plans to roll-out additional retail locations next year.
"We're just getting started," adds Josh Solovy, president of Completely Fresh Foods. "The essence of Jack Daniel's Tennessee Honey brings a delicious combination of sweet and savory flavors together in every bite."
