Smithfield Foods, Smithfield, Va., introduced new, premium Signature Ground Pork, made from quality-aged sows and a proprietary “Hot Bone Harvest Technique” that grinds and blends meat and ingredients only long enough to disperse ingredients without compromising meat texture, piece or particle definition. Smithfield Signature Ground Pork is also flash frozen to lock in flavor and freshness, providing a long-lasting shelf life.

“With the increasing costs of ground beef, a growing number of consumers are looking for a budget-friendly replacement without sacrificing flavor,” says Dennis Pittman, senior director of corporate communications and public affairs. “Smithfield Signature Ground Pork’s premium taste and texture make it the ideal ground beef substitute not only for comforting winter meals, but [also] for delicious, hearty dishes any time of year.”

Smithfield Signature Ground Pork offers 20 grams of protein per serving, and can be found in the fresh section of meat departments at select supermarkets nationwide.