Peacock Engineering Co., Geneva, Ill., changed its company's name and logo, expanded its management team, opened a new facility and launched a new company website.
"We've made significant progress with the integration of L&L Foods, which we acquired in July 2015," says Tom Sampson, chief executive officer. "During the integration, we've continued to grow and perform well. We're focused on running the business at hand and meeting our customer commitments. And, our teams have delivered. We're already seeing the benefits of our combined business. So, this is an ideal time to make these changes."
Peacock Engineering changed its company name to Peacock Foods LLC, effective immediately.
"Our new name builds on our heritage, but eliminates confusion by clearly saying what our business is all about—food," says Sampson.
When Peacock Engineering was founded in 1942, it operated as a processor and packager of military replacement parts and vehicles. The business has evolved over the years, and since 1998, focused exclusively on consumer food products and providing supply chain solutions to many leading companies in the food industry.
As part of the integration of L&L Foods, Peacock Foods appointed Duncan Lavery as president of the produce and foodservice division.
"Our management team structure enables our teams to continue to focus on specific aspects of the business, but also tap into our entire network for solutions to meet our customers' needs," says Sampson. "Our leadership team comprises talented food industry veterans who are committed to the growth of our business by supporting the growth of our customers."
In addition, John Pooley, the founder and CEO of L&L Foods, will join the board of directors.
Peacock Foods also announced plans to open a new, larger facility in Anaheim, Calif., in mid-2016. It will provide 200,000 square feet of production, packaging and warehouse space.
"This new location is an example of how we are continuing to invest in the growth of our business—almost doubling our size in the area," says Sampson. "And, by keeping this new location in Anaheim, we'll minimize disruption for our customers and employees as we position ourselves for the future."
The former L&L Foods Anaheim location as well as a storage facility in Fullerton, Calif., will close when the new facility opens, leaving Peacock Foods with seven facilities producing ambient, refrigerated and frozen foods acrossapproximately 2 million square feet.
Peacock is owned by Charlesbank Capital Partners, a Boston-based middle-market private equity firm.