Data shows organic in the kitchens of over 80% of U.S. households

New findings from Nielsen, New York, released by the Organic Trade Association (OTA), Washington, D.C., show things have changed in the kitchens of American households across the country, from small towns to the big cities. That’s because organic can now be found on the shelves of kitchen cupboards and in the refrigerators of 82.3% of American households.

In the first comprehensive look at organic purchases by households on a state-by-state level, the study of 100,000 households conducted in 2015 and 2016 reported that more households than ever bought organic food on a regular basis throughout 2016. The national average climbed 3.4% from 2015 to 82.3%, while in Georgia, the number of households buying organic rose by a solid 4% to 81.5%. The state showing the biggest jump in households purchasing organic was North Dakota, where 85.6% of households participating in the Nielsen study reported buying organic in 2016, up a robust 14.2% from 2015.