Dole Food Co., Westlake Village, Calif., introduced a new line of all-fresh, ready-to-eat salad kits that combine plant-based protein with original dressings and hearty ingredients.
DOLE Bountiful Kits boast a ready-to-eat blend of Dole lettuces and vegetables topped with an innovative Fresh Pouch packet of all-fresh grains, nuts, seeds and other ingredients.
DOLE Sweet Thai Bountiful Kit entails fresh DOLE chopped iceberg, green leaf and carrots combined with a DOLE Bountiful Blend of edamame, black beans, red rice and sesame seeds in a Fresh Pouch and topped with Dole’s Sweet Thai Chili Dressing.
DOLE Lentil Cucumber Bountiful Kit consists of fresh DOLE chopped green leaf, iceberg, radishes and red cabbage combined with a DOLE Bountiful Blend of marinated green, black and red lentils in a Fresh Pouch and topped with Dole’s Cucumber Vinaigrette.
DOLE Fiesta Ranch Bountiful Kit marries fresh DOLE chopped green leaf, iceberg, red cabbage and carrots with a Dole Bountiful Blend of corn, black beans and red bell peppers in a Fresh Pouch and topped with Dole’s Taco Ranch Dressing.
DOLE Triple Quinoa Bountiful Kit combines fresh DOLE chopped kale and carrots with a Dole Bountiful Blend of red, white and black quinoa and chickpeas in a Fresh Pouch and topped with Dole’s Lemon Basil Vinaigrette.
“Dole designed Bountiful Kits from the ground up to fulfill simultaneous consumer demands for clean eating, plant-based protein, vegan and flexitarian diets, ketogenic foods and a preference for complete calories over empty calories,” says Lisa Overman, director of marketing. “Since a third of American shoppers now consider themselves to be flexitarian….we set out to create a more robust, satiating salad consistent with the top superfood trends of seeds, nuts, ancient grains and kale, among others. When combined with fresh-cut Dole lettuces and vegetables, plus an original Dole dressing, these clean-burning, plant-based proteins offer produce shoppers a far more satisfying salad experience than they’d expect to find at favorite restaurants or delis.”
DOLE Bountiful Kits carry a suggested retail price of $4.29.
