Breyers announces the brand's latest collaboration with Cinnabon, makers of the World Famous Cinnamon Rolls. Available on store shelves nationwide, new Breyers Cinnabon Bakery-Inspired Frozen Dairy Dessert features gooey cinnamon swirled throughout with a sweet cinnamon flavored base and mixed with delicious dough bites.
"We are always exploring ways to bring our Breyers fans new and exciting innovations that remain true to our 150+ year brand heritage," said Russel Lilly, Senior Director of Marketing, Unilever Ice Cream North America. "We're thrilled to partner with Cinnabon to expand our fan-favorite Cookies & Candies line with this one-of-a-kind dessert."
In celebration of the sweet new mash-up, Breyers and Cinnabon are releasing three custom recipes, each designed as a unique way to enjoy a scoop of Breyers Cinnabon Frozen Dairy Dessert. The recipes include:
Breyers Cinnabon Waffle Tacos – a scoop of Breyers Cinnabon wrapped up in a Cinnabon-inspired cinnamon roll waffle taco topped with toasted pecans and a drizzle of caramel.
Breyers Cinnabon Cinnamon Roll Ice Cream Cone – Cinnabon-inspired Cinnamon Roll ice cream cones coated in cinnamon sugar and topped with a scoop of Breyers Cinnabon and a cherry.
Breyers Cinnabon Affogato – Breyers Cinnabon mixed with Cinnabon-inspired cinnamon roll coffee and garnished with cherries and chocolate shavings.
Breyers and Cinnabon curated these recipes to bring a little bit of the Cinnabon bakery magic to kitchens everywhere. Each easy-to make recipe features simple steps and uses everyday household items.
Breyers Cinnabon Frozen Dairy Dessert is now available in major retailers nationwide for a suggested retail price of $3.99.
Also new to the Breyers portfolio this year is the Layered Dessert Line. Inspired by fan-favorite desserts, Breyers Layered Dessert line combines three layers of classic Breyers flavors with real dessert mix-ins to create the ultimate dessert experience in one scoop. Breyers Layered Dessert line is available now in major retailers nationwide and includes new S'mores and limited-edition Peach Cobbler flavors:
Layered Dessert S'mores features a layer of smooth and creamy Breyers Vanilla mixed with sweet and crunchy graham cracker pieces between two layers of Breyers Chocolate with gooey marshmallows.
Limited edition Layered Dessert Peach Cobbler starts with a layer of delicious Breyers Peach ice cream and stirs in buttery shortbread pieces between two layers of Breyers Vanilla with peach cobbler bites to create that classic à la mode creation in one scoop. Layered Dessert Peach Cobbler is available through September.
About Breyers
Maker of America's No. 1 Vanilla and the second largest ice cream maker in the U.S.*, Breyers always starts with high-quality ingredients. Breyers Pledge has made Breyers a family favorite since 1866. Breyers is committed to making products with 100% Grade A milk and cream, naturally sourced colors and flavors, and sustainably farmed vanilla. All Breyers ice creams – including Breyers Cookies & Candies, Breyers Gelato Indulgences, and Breyers delights – are made with milk from cows not treated with artificial growth hormones**. Today, Breyers makes more than 60 delicious flavors and varieties, including Natural Vanilla, Mint Chocolate Chip and Natural Strawberry. Breyers products are available in U.S. grocery stores nationwide for the suggested retail price of $3.99 - $5.99.
*Retail POS, latest 52 weeks
** Suppliers of other ingredients such as cookies, candies & sauces may not be able to make this claim. The FDA states that no significant difference has been shown between dairy derived from rBST-treated and non-rBST-treated cows.
About Cinnabon
Founded in Seattle in 1985 and now based in Atlanta, Cinnabon Franchisor SPV LLC is the market leader among cinnamon roll bakeries. The company serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of other baked goods and specialty beverages. Cinnabon Franchisor SPV LLC currently operates over 1,600 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers and military establishments. Cinnabon Franchisor SPV LLC is also a multi-channel licensor, partnering with other companies to provide over 70 brand licensed products at foodservice and retail venues.
About Unilever North America
Unilever is one of the world's leading suppliers of Beauty & Personal Care, Home Care, and Foods & Refreshment products with sales in over 190 countries and reaching 2.5 billion consumers a day. In the United States and Canada, the portfolio includes brand icons such as: Axe, Ben & Jerry's, Breyers, Degree, Dollar Shave Club, Dove, Hellmann's, Klondike, Knorr, Lever 2000, Lipton, Love Beauty and Planet, Magnum, Nexxus, Noxzema, Pond's, Popsicle, Pure Leaf, Q-tips, Seventh Generation, Simple, Sir Kensington's, St. Ives, Suave, Talenti Gelato & Sorbetto, TAZO, TIGI, TRESemmé and Vaseline. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.
