The NPD Group, Port Washington, N.Y., is tracking consumer shopping habits, purchases and perceptions of the supermarket deli department through a new research service, DeliTrack.
In its 2009 report, “Frozen Foods in the U.S.,” New York researcher Packaged Facts said retail packaged frozen food sales grew by 6.5 percent to $51.8 billion.
Social media use is on the rise, but are
consumers using sites such as Twitter, Facebook and Cafemom.com to make food
decisions? According to a recent study, the answer is not very often.
Most Americans say they are either trying to lose or maintain weight by changing the amount of food they eat (71 percent), changing the types of foods they eat (65 percent), engaging in physical activity (62 percent), changing how often they eat (44 percent) and counting calories (19 percent).