McCain Foods USA, Lisle, Ill., launched WISE FRIES, made with a new proprietary batter recipe that keeps just enough oil on the outside for great taste and crispness while maintaining the potato flavor inside.
J.R. Simplot Co., Boise, Idaho, has once again redefined the French fry experience with the launch of CravOn, what is said to be the first “never fried” frozen French fry geared to the retail market.
McCain Foods’ Plover, Wis., facility underwent a $34 million renovation to increase throughput and quality and keep up with consumers’ ever-changing demands.
Burger King Corp., Miami, will
sell two new frozen microwaveable Burger King French fry products in
select retailers -- including Wal-Mart stores -- this fall.