Kevin’s Natural Foods, the only natural and health-focused refrigerated entrée brand in the nation, announced the company has experienced exponential growth during its first year of business. Empowering people to eat clean without sacrificing flavor, Kevin’s Natural Foods launched in the fall of 2019 and recorded $4.5 million in sales during its first quarter. Since its inception, the Northern California-based wellness brand has expanded rapidly, adding 6,000 retail locations nationwide in only 12 months. Experiencing a 460% revenue increase in 2020, the company projects to close out the year with $48 million in sales—thanks in large part to the COVID-19 pandemic changing what, how and where consumers are eating.
Nutrisystem, a leading provider of health and wellness and weight management products, has announced the expansion of its menu with 25 new favorite foods to satisfy customer cravings for comfort food and to support sustainable, healthy weight loss. Menu additions, crafted from purposeful and nutritious ingredients, include harvest pizza bowls, delicious flatbreads and savory dinners as well as several ready-to-go options.
Freshly, the leading fresh-prepared meal delivery service in the U.S., announced the launch of FreshlyFit, the company's first dedicated product line designed for consumers looking to command their health and fuel active lifestyles. Like Freshly, FreshlyFit's ready-to-eat meals are gluten-free and built on a foundation of clean, whole-food ingredients, but focus on a lower-carb, protein-powered nutritional profile to help fuel workouts, optimize recovery, maintain muscle mass, and support weight management. FreshlyFit meals have an average of 14 grams of net carbs, over 30 grams of protein, and 550 calories or less. More than a third of the meals contain zero added sugars.
Comax Flavors introduces the 2021 Flavor Trends divided into four distinct flavor collections. Immunity Boost focuses on consumers’ quest for functional foods and beverages while Breakfast Basics addresses consumers’ interest in breakfast at home or on the go. Home Baker taps into rediscovering baking and cooking at home while Chicken Soars spotlights consumers’ appetite for chicken and plant-based chicken alternatives.
Bolthouse Farms is adding to its suite of juices and smoothies that help support a healthy immune system with its new Superfood Immunity Boost. The new blend, an excellent source of Vitamin C, D and Zinc, was crafted with elderberry, cranberry and echinacea, delivering an unmatched combination of flavor and nutrition and will be available on retail store shelves in late-October this year. With consumers making more mindful choices at the shelf, Bolthouse Farms has met the demand for more functional, immunity-supporting products as wellness routines are maintained at home.
Dole has introduced the first Keto-Certified frozen fruit blend, the Dole Keto Berry Blend, and a line of three new Dole Boosted Blends. Each is designed to help support your nutrition goals and can be used to make a delicious and convenient, ready-to-blend smoothie.
Buddy Custard is a "pet-ra-ceutical"/neutraceutical made especially for dogs as part of a canine health and wellness program. With two flavors--Original and Peanut Butter--Buddy Custard is a healthy frozen treat that is based on a proven 60-year successful formula and technology called the "Budwig Protocol."
Among the emerging superfoods consumers expressed the most interest in trying are elderberry, CBD and Mānuka honey.
August 16, 2019
Today’s consumers are becoming increasingly aware of how their food and beverage choices can help them manage, and in some cases, reverse certain medical conditions, according to health and wellness research by The NPD Group, Chicago.
For instance, nearly 40% of global shoppers say eating clean has become more important in their diet over the last year.
August 7, 2019
The macro-trend of eating clean has evolved from purity, clean labels and avoiding negatives into what HealthFocus International, Petersburg, Fla., calls clean conscience eating.
For the first time, products developed by companies with annual revenues under $1 billion represented the majority of top-ranking brands.
May 8, 2019
IRI, Chicago, released its “2018 New Product Pacesetters,” which highlights the most successful new product launches across food and beverage and convenience store sectors, among others.