The Customer Business Meeting Approach
The National Frozen & Refrigerated Foods Convention isn’t your typical industry meeting. While there are breakfast speakers, luncheons and a networking reception, most of your time spent at the NFRA Convention will be in one-on-one business meetings with the companies of your choice. The real value of this Convention is that all the major companies in the industry – retailers, manufacturers, sales agents, logistics providers, suppliers – are all in one place. So it’s possible to hold dozens of meetings in just a few days.
How Customer Business Appointments Work
NFRA provides Retailer members with complimentary meeting rooms so they may hold appointments throughout the Convention. These meetings can take any direction the participants choose from the review of an established account to the introduction of a new product.