Cool Beans wraps bring together nutritious whole beans with global flavors to create clean, balanced eating. Before the pandemic, research showed that plant-based eating was on the rise. Now, its growing five times faster than overall U.S. food sales, according to the Plant Based Foods Association. As families across America embrace plant-based eating, the demand is creating a new movement of whole plant-based foods showing up in the freezer section. These foods don’t imitate products like meat or cheese that already existed, but instead are innovative chef-crafted meals, using whole plant ingredients.