Dairygold, one of Ireland’s largest farmer-owned dairy co-operatives, announces the debut of its first branded cheese in the United States called Pastureland. The new line of Irish cheddar cheeses will feature Extra Sharp Irish Cheddar and Aged Creamy Irish Cheddar.
Norseland will market and distribute a new range of premium Irish cheddar cheeses under the Pastureland brand in the U.S. The Pastureland range will capitalize on the growing consumer awareness around health and nutritional benefits of naturally produced dairy products. The range will be certified to the prestigious Bord Bia Grass Fed standard and will be the first dairy product to feature the Grass Fed logo on its packaging.