The goat cheese brand is encouraging consumers to “Make Mischief with Montchevre.”

Sargento Foods Inc. is donating $2 million in cheese to Wisconsin’s anti-hunger leader, Hunger Task Force and its membership organization the Hunger Relief Federation of Wisconsin. To assist families outside Wisconsin, Sargento will provide donated cheese to Feeding America, the largest hunger relief organization in the U.S. The family-owned cheese company is providing relief by donating a total of 15.8 million cheese sticks which can feed more than 1.3 million households across the U.S.