As “Despicable Me 4” dominates the box office, fast-growing dairy-free brand KLIMON has entered into a multi-year licensing agreement with Universal that includes the right to develop Minion-branded nondairy products.

KLIMON (“NO MILK” backwards) 100% plant-based, dairy-free, gluten-free frozen desserts first appeared in grocery freezer aisles in 2022. Now sold across the nation in grocers like Harris Teeter, Stop & Shop and Stater Brothers, KLIMON is riding YOY revenue growth of 126% and investing in brand-building partnerships and positioning

Collaborating with Universal, KLIMON intends to develop new Minion-themed flavors of its frozen dessert pints, introduce Minion frozen dessert novelties and potentially expand beyond the freezer case. Currently, KLIMON offers frozen dessert pints in seven decadent flavors. 

“The plant-based food revolution is here to stay, and new iconic brands will emerge,” said KLIMON Founder and CEO Alex Cotraviwat. “By delivering superior taste and experience, understanding and meeting consumer desires and integrating with cultural touchstones, we believe KLIMON can be the market leader in dairy free products.

 A recent packaging redesign placed emphasis on the “NO MILK” play on words – with a new logo that features a backwards N and a crossed out “O.” New pints include specific color gradients for each flavor: previously the packaging was uniformly black and white. (Product, packaging, and logo files available on request.)