Stonyfield, Londonderry, N.H., launched its first drinkable yogurt just for kids.
YoKids Smoothies are made with real organic fruit and vegetable purees, available in Strawbana—a mix of organic carrot, strawberry, banana and yogurt— and Very Berry—made up of organic sweet potato, raspberry, strawberry and yogurt—flavors.
"When it comes to feeding kids food that's good for them, there are two big challenges—having it handy when kids are hungry and finding nutritious food that tastes good to little ones," says Kristen Deshaies, vice president of marketing. "So, we crafted a delicious recipe that uses real fruits and veggies, poured it into kid-sized bottles that are convenient for moms and dads, and YoKids Smoothies were born! Kids love the fruity taste and parents love that their kids are being nourished in such a healthy way."
Certified-organic YoKids Smoothies are available nationwide in 3.1-ounce 6-packs with a suggested retail price of $3.69.