Olymel, Canada, announced plans to invest $2 million to convert a section of its pork processing plant in Red Deer, Alberta, Canada. The investment aims to equip the plant to manufacture fresh sausages for the Western Canadian market. This new processing activity will require modernized refrigeration facilities as well as new equipment in a separate section of the plant. The work will begin in mid-July, and will create 20 new jobs.
"Thanks to this strategic investment, the Olymel Red Deer plant in Alberta is diversifying its local activities and enabling it, among other things, to add value to some of its raw materials. The new section for fresh sausage production at the Red Deer plant is an integral part of an investment plan directed at greater penetration in the Western Canadian market to meet growing demand for sausage products manufactured in Canada," says Réjean Nadeau, president and CEO.
This new activity at the Red Deer plant will reduce transport transit times for the Western Canadian market. The implementation of this new activity will also enable Olymel to expand its business base and serve the Western Canadian market even better in product categories such as breakfast and fresh sausages as well as bulk sausage meat.