“Reach for the brass ring.” The phrase may be somewhat dated - considering it originated from a carousel ride popular in the early 1900s. Yet it’s still frequently used to describe someone striving toward a reward.
Visit ConAgra Foods Lamb Weston in Pasco, Wash., and you’ll find the maxim also embodied there. Although, this is a different type of ring altogether.
ConAgra Foods Lamb Weston is a company for all seasons. In late October, for example, visitors at the company’s Pasco, Wash., french fry plant can see a receiving room full of potatoes - the last fall crop from fields throughout the Columbia Basin. Later, it will be time for Pasco and other potato operations to draw winter stocks from raw material storage houses.
Some may not remember it but McCain Foods’ U.S. roots are literally in
the frozen potato industry – a competitive commodity sector where sales
were driven by pounds and pennies.