What are you doing? Or perhaps the better question is, "What is Kraft Foods doing?" This key Twitter phrase (What are you doing?) is certainly appropriate.
Looking for a bigger slice of the sandwich market, Kraft Pizza Co., Glenview, Ill., has introduced two new lines of microwaveable flatbread melts under its popular DiGiorno and California Pizza Kitchen (CPK) brands.
Kraft Foods' U.S. Convenient Meals sector -- home to DiGiorno frozen pizza and Oscar Mayer meats -- was a bright spot in an otherwise challenging fourth quarter.
“When life gives you lemons … make lemonade.” But what about, “When the economy gives you rising food costs … make … pizza?” OK, so it doesn’t have the same ring to it, but this could be the motto for executives at Kraft Pizza Co.’s Glenview, Ill., headquarters.