Packaging company, good natured Product's recent “Ready-to-Eat” report found several consistent themes when it comes to convenience eating and sustainable packaging:
- Convenience is king: 72% of respondents said that they are consistently buying or increasing their consumption of ready-to-eat meals, meal kits, and takeout food and delivery since the start of the year.
- Consumers care: 77% of respondents consider sustainable packaging crucial, while almost half believe it's businesses' responsibility to offer eco-friendly alternatives.
- Consumer education is necessary: Nearly 1 in 3 respondents have good intentions to dispose of or recycle their food packaging, but don’t know the proper procedures to do so.
"Convenience eating has always been a trend," said Paul Antoniadis, CEO of good natured. "But what’s changed is how people are consuming takeout meals. What was once grabbing a pizza and bringing it home, has turned into salad bars and grab-and-go lunches from the grocery store, pickup and takeout from your favorite restaurants, and quick-service meal spots where you can dine-in or take away. With the number of options available and the ability to customize meals and smaller portion sizes, it’s no surprise that consumers want to continue to take advantage of the convenience and variety that ready-to-eat meals offer."
Full details of the good Natured Products Ready-to-Eat Report can be found here.
