Articles Tagged with ''packaging redesign''

Volpi Foods has launched a new website and packaging for the 119-year-old St. Louis-based, 4^th-generation family-owned and operated producer of specialty cured meats. Volpi’s new look brings to life the family cured and crafted brand, highlighting the company’s heritage and dedication to quality. Customers will begin to find the bold, updated branding in grocery stores across the United States over the next few weeks.

My/Mo Mochi Ice Cream, has rebranded the company and will now be called My/Mochi. The four-year-old brand, with roots in a 100-year old family business and mochi tradition, also introduces new packaging, a product free of corn syrup, and non-GMO ingredients.

On the heels of a record year – and a record decade – for its retail division, White Castle is introducing a brand-new look for its retail packaging, which features a consumer-approved contemporary design with clean lines and bold colors to create consistency across the portfolio of products. The new design also appeals to customers' sense of taste with a dominant image of a single Slider.

Plant-based brand Field Roast Grain Meat Co (“Field Roast”), owned by Greenleaf Foods, SPC, announced a bold brand redesign and a multi-year partnership with prolific chef Roy Choi. The new packaging and partnership promise to inspire culinarians to “Make Taste Happen.”

Indian food producer Aliya’s Foods has recently launched a hot new rebrand for its line, Chef Bombay, that is geared at attracting attention in the freezer aisle and commemorating 20 years in business. As Canada’s largest exporter of Indian food, their wide range of products brings high quality ingredients and unique spice blends to both classic dishes and innovative new favorites.

International Delight is giving its sugar-free product offerings a new look and a new name: International Delight Zero Sugar. The lineup brings the party to your coffee cup with all the flavor you crave and zero grams of sugar.

Bowery Farming (Bowery) announced a physical and digital brand evolution that includes a new logo, website design, and product packaging. Bowery’s bold new packaging is shipping to retailers this month and boasts the first design of its kind in the produce aisle. The packaging is designed to stand out on shelves with clean lines, familiar colors, and clear callouts that visually inform the customer about the taste and type of produce. Additionally, the location of the local Bowery farm each product was grown and harvested at is clearly printed on each package.

Nutpods, the industry leading coffee creamer company has recently introduced a new refrigerated product line: zero sugar oat creamer. These two refrigerated flavors, Original and Cinnamon Swirl, follow a successful online-only launch of shelf-stable oat Original and French Vanilla and are part of a rapidly increasing number of oat-based alternative dairy products. Nutpods’ chilled oat lineup will launch in the coming months at the three largest natural retailers: Sprouts, Whole Foods, and Fresh Thyme.

My/Mo Mochi Ice Cream announces its newest innovation, the single-serve and two-pack packaging designs, are now patent-pending. The patent-pending application covers single fully enclosed mochi ice cream containers, two-pack mochi ice cream containers among others.